Hey friends,
Just launched today is a huge refresh of the referral program. We've taken the best modern practices from ecommerce giants and brought them to YOU. These are some pretty exciting changes, and I think what this allows you to do that is most exciting is now you have a good foundation to run 'promotions' for customers to refer new customers.
You also don't have to do anything.
If you'd like to learn more though, here is the list of changes:
- Set all amounts from the admin side on the Referral page
- Add a discount code to auto-apply along with the referral bonus
- Have a 'bonus' period where you can have increased amounts! This will display a section on the front page to promote it similar to the 'black friday' banner. If you use Page Builder for your front page, there is a block you can add to the front page, and it will just hide itself if there is no 'bonus' period active
- Completely redid the logged-out tell a friend to promote that it exists, even to potential customers
- Completely redid the logged in page customers use to share their link/email
- Completely redid the landing page for potential new customers when clicking on a link
- Changed referral links to be domain.com/friend/REFERCODE- key is 'friend' now, and yes old links still work
- Updated the customer account settings referral page area that shows them how much they've earned and status of customers that signed up with their code, more of a dashboard for them now
- Modernized the sharing links for best practices and higher converting sharing methods used today like text messaging, messaging, and built-in browser sharing methods
- Referral dollar amounts are set at the time of the customer signing up to capture any 'bonus' or if it's just the standard amount- this also allows you to change the amounts whenever you want without affecting existing pending referrals!!!
- Customizable referral codes: customers can set their own memorable code (JANE25) instead of a random string.
- 11.5. We use an AI like Jev to detect if a customer sets a code that has a bad word or is in someway unacceptable and denies them from setting it.
- Site-wide promotion: the "Refer a friend, give $X get $Y" bar now shows at the top of every page (if referral feature is enabled) (not just a buried menu link). This is new and automatic.
- 100% mobile-optimized: all three pages rebuilt responsive since 75% plus of your referrals will be done on mobile
- Real social proof: the new landing pulls live customer testimonials has a how-it-works FAQ, not just a form.
- Customers can add a 'note' to the email, no longer do they have full power over what to send.
These are all possible now:
- Give $5, get $5
- Give $5, get $10
- Give $5, get $15 for a limited time until Dec 15! A $5 increase!
- Give $10 and a free loaf of bread, get $10
So there we go! A whole new and improved avenue for some sales and promotions to your customers.
Any questions, bugs, or requests send them right along, you can just reply to this email.
Take care and have a great day
Wayne